Wicked: The Experience Coming to Universal Orlando Resort

Universal Orlando Resort is inviting guests to fly into the breathtaking world of the highly anticipated Universal Pictures film, Wicked: For Good, with new experiences within the immersive retail location, Wicked: The Experience, beginning October 31.

Located inside Universal Studios Florida, the highly themed store will feature new elements that take guests on a journey deeper into the magical world of Oz. This includes an all-new, refreshed overlay with new film props, photo ops, merchandise, and surprises inspired by the sequel to the blockbuster phenomenon, Wicked.

Wicked: The Experience Coming to Universal Orlando Resort
Photo courtesy of Universal Orlando Resort

Guests will journey beyond the yellow brick road and explore immersive spaces inspired by iconic locations like Shiz University and the Emerald City, now brought to life with new dazzling scenic design, and exclusive displays of costumes and props from the new film.

Whether guests are “perfectly pink” or “positively emerald,” they will be able to shop exclusive new merch inspired by Wicked: For Good. This ozmopolitan new collection celebrates the Land of Oz and fan-favorite characters from the epic conclusion. It features everything from home goods and plush to bag charms, accessories, and apparel.

Photo courtesy of Universal Orlando Resort
Photo courtesy of Universal Orlando Resort

Plus, guests can enjoy a variety of “wicked good” themed treats throughout Universal Orlando, such as the Yellow Road Shake with Dulce de Leche ice cream and the Wizards Elixir Shake with Mint Chocolate Chip ice cream at Schwab’s Pharmacy ice cream shop, and more.

For more information about Wicked: The Experience at Universal Orlando Resort, visit UniversalOrlando.com/Wicked.

Photo courtesy of Universal Orlando Resort
Photo courtesy of Universal Orlando Resort

Last year’s global cinematic cultural sensation, which became the most successful Broadway film adaptation of all time, now reaches its epic, electrifying, emotional conclusion in Wicked: For Good.

Directed once again by award-winning director Jon M. Chu and starring the spectacular returning cast, led by Academy Award-nominated superstars Cynthia Erivo and Ariana Grande, the final chapter of the untold story of the witches of Oz begins with Elphaba and Glinda estranged and living with the consequences of their choices.

Photo courtesy of Universal Orlando Resort
Photo courtesy of Universal Orlando Resort

Elphaba (Cynthia Erivo), now demonized as The Wicked Witch of the West, lives in exile, hidden within the Ozian forest while continuing her fight for the freedom of Oz’s silenced Animals and desperately trying to expose the truth she knows about The Wizard (Jeff Goldblum).

Glinda, meanwhile, has become the glamorous symbol of Goodness for all of Oz, living at the palace in Emerald City and reveling in the perks of fame and popularity. Under the instruction of Madame Morrible (Oscar-winning Michelle Yeoh), Glinda is deployed to serve as an effervescent comfort to Oz, reassuring the masses that all is well under the rule of The Wizard.

Photo courtesy of Universal Orlando Resort
Photo courtesy of Universal Orlando Resort

As Glinda’s stardom expands and she prepares to marry Prince Fiyero (Olivier award winner and Emmy and SAG nominee Jonathan Bailey) in a spectacular Ozian wedding, she is haunted by her separation from Elphaba. She attempts to broker a conciliation between Elphaba and The Wizard, but those efforts will fail, driving Elphaba and Glinda only further apart.

The aftershocks will transform Boq (Tony nominee Ethan Slater) and Fiyero forever, and threaten the safety of Elphaba’s sister, Nessarose (Marissa Bode), when a girl from Kansas comes crashing into all their lives.

Photo courtesy of Universal Orlando Resort
Photo courtesy of Universal Orlando Resort

As an angry mob rises against the Wicked Witch, Glinda and Elphaba will need to come together one final time. With their singular friendship now the fulcrum of their futures, they will need to truly see each other, with honesty and empathy, if they are to change themselves and all of Oz for good.

Wicked: For Good also stars Emmy nominee Bowen Yang and Bronwyn James as Glinda’s fawning assistants, Pfannee and ShenShen, and BAFTA and Grammy nominee Sharon D. Clarke (Caroline, or Change) as the voice of Elphaba’s childhood nanny, Dulcibear.

Wicked: The Experience Coming to Universal Orlando Resort
Photo courtesy of Universal Orlando Resort