Paramount Pictures today announced “Cinema Week” rewards and offers for the Smile movie happening from Monday, October 10th through Thursday, October 13th. This special rewards program is to thank the film’s biggest fans and to celebrate Smile, which is playing exclusively in theatres on the big screen.
Smile held on to the top box office spot this weekend with another $17.6 million to bring its domestic total to $49.9 million after two weeks. Internationally, the Smile movie grossed $17.5 million this weekend and has brought in $40 million total.
After witnessing a bizarre, traumatic incident involving a patient, Dr. Rose Cotter (Sosie Bacon) starts experiencing frightening occurrences that she can’t explain. As an overwhelming terror begins taking over her life, Rose must confront her troubling past in order to survive and escape her horrifying new reality.
Fans at participating theatres nationwide who support the Cinema Week promotions will have the chance to claim exclusive Smile rewards and offers curated just for them when they see Smile during Cinema Week 2022. Offers may vary from exhibitor to exhibitor across the country.
Fans should check local theatre listings for participating Cinema Week locations. Smile movie tickets are on sale at exhibitors’ websites & mobile apps and at participating theatre box offices nationwide.
Starting Monday, October 10th, Cinema Week rewards and offers include:
Monday, October 10th: Happy Monday Ticket Offer – a deal to smile about with tickets all day for Smile at the same price offered on Tuesdays.
Tuesday, October 11th: Tuesday Ticket Prices – theatres’ own prevailing special prices for shows all day for Smile.
Wednesday, October 12th: A Smile Exclusive 11” x 17” Collector’s Print commissioned and designed for fans by UK artist Doaly with Smile ticket purchase while supplies last.
Thursday, October 13th: A Smile limited-edition NFT, powered by Awesimo, for fans who purchase Smile tickets online through select participating exhibitors’ websites and mobile apps. Terms and conditions apply.
“Horror fans everywhere showed up in droves to see this film upon its release, and we want to reward them for their support, enthusiasm, and loyalty with this special program,” said Paramount Pictures President of Domestic Distribution Chris Aronson.
“Our belief in this movie as a theatrical release really paid off, but our success is only as great as the fans who turn out, and we’re beyond grateful for this incredible reception of Smile.”
“Paramount continues to deliver premium content to exhibitors nationwide, along with unique promotions, driving more and more moviegoers to the cinema,” said Brandon Jones, Executive Chairman and Creator of Cinema Week.
“After a truly blockbuster summer, we are excited to kick off the fourth quarter with Cinema Week, a seven-day event with daily-themed activations, exclusive in-theatre giveaways, and more, including Paramount’s unique fan-based Smile offers!”
Mirko Parlevliet has been reporting on the entertainment industry since 1998 and founded Vital Thrills in 2018 to cover the latest news on streaming, movies, TV, and video games.