Bait First Look Featuring Riz Ahmed

Prime Video has shared the first photos and clip from the upcoming comedy series Bait, starring Riz Ahmed, with Vital Thrills.

All six episodes of the new series will be available on March 25, 2026, exclusively on Prime Video in more than 240 countries and territories worldwide. The series is produced by Jax Media and Amazon MGM Studios.

Bait stars Riz Ahmed as Shah Latif, a struggling actor, whose last chance to hit it big comes in the form of an audition of a lifetime.

The series follows him over the course of four wild days as his life spirals out of control and his family, ex-lover, and the entire world weigh in on whether he is the right man for the job.

The series also stars Guz Khan as “Zulfi,” Sheeba Chaddha as “Tahira,” Sajid Hasan as “Parvez,” Aasiya Shah as ‘Q,’ Weruche Opia as “Felicia,” and Ritu Arya as “Yasmin.”

Bait is executive produced by Riz Ahmed (Hamlet) and Allie Moore for Left Handed, with Jake Fuller on behalf of Jax Media. Ben Karlin executive produces and serves as showrunner alongside Ahmed.