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Apple Cider Vinegar First Look From Netflix

Netflix has shared a first look at Apple Cider Vinegar, which is a true-ish story based on a lie about the rise and fall of a wellness empire, the culture that built it up, and the people who tore it down.

Set at the birth of Instagram, Apple Cider Vinegar follows two young women who set out to cure their life-threatening illnesses through health and wellness, influencing their global online communities along the way. All of which would be incredibly inspiring if it were all true.

Apple Cider Vinegar First Look From Netflix

Directed by Jeffrey Walker (The Clearing, The Artful Dodger, Modern Family), the true crime series was inspired by The Woman Who Fooled The World: Belle Gibson’s Cancer Con, and the Darkness at the Heart of the Wellness Industry by Beau Donelly and Nick Toscano.

Samantha Strauss (The End, Nine Perfect Strangers, Dance Academy), Anya Beyersdorf (The Twelve, Fake), and Angela Betzien (Total Control) are the writers of the series.

Alycia Debnam-Carey as Milla, Aisha Dee as Chanelle

The cast includes Kaitlyn Dever (Dopesick, Unbelievable), Alycia Debnam-Carey (The Lost Flowers of Alice Hart, Fear the Walking Dead), Aisha Dee (The Bold Type, Safe Home), Tilda Cobham-Hervey (The Lost Flowers of Alice Hart, I Am Woman), Ashley Zukerman (Succession), and Mark Coles Smith (Mystery Road: Origin).

Susie Porter (Irreverent, Wentworth), Matt Nable (Transfusion, Last King of the Cross), Phoenix Raei (The Night Agent), Chai Hansen (Night Sky, The New Legends of Monkey), Richard Davies (Offspring), Kieran Darcy-Smith (Mr Inbetween), Catherine McClements (Total Control), and Essie Davis (The Babadook, Game of Thrones) round out the cast.

Kaitlyn Dever as Belle

The limited series was shot on location in Melbourne, Australia, with support from VicScreen through their Victorian Production Fund and will premiere globally on Netflix in 2025. Post-production took place in NSW with support through Screen NSW and their PDV Fund.

The executive producers include See-Saw Films’ Liz Watts, Helen Gregory, Emile Sherman, and Iain Canning; Picking Scabs’ Samantha Strauss and Louise Gough; and Kaitlyn Dever. Yvonne Collins is the producer, Libby Sharpe is the co-producer, and Jeffrey Walker and Simon Gillis are co-executive producers.

Mark Coles Smith as Justin, Tilda Cobham-Hervey as Lucy
Kaitlyn Dever as Belle in Apple Cider Vinegar
Ashley Zukerman as Clive, Kaitlyn Dever as Belle
Kaitlyn Dever as Belle
Kaitlyn Dever as Belle
Apple Cider Vinegar key art