Lucky Premiere Date, Teaser, and Photos Unveiled
Today, at the 2026 Apple TV Press Day, the stars and creators of Lucky took the stage to reveal the premiere date, teaser video, and first look at the anticipated limited drama starring Golden Globe Award winner, SAG Award winner, and Emmy Award nominee Anya Taylor-Joy, who also serves as executive producer.
With a star-studded ensemble cast that also includes Annette Bening, Timothy Olyphant, Aunjanue Ellis-Taylor, Drew Starkey, Clifton Collins Jr., and William Fichtner, Lucky will make its global debut on Apple TV with the first two episodes on Wednesday, July 15, followed by new episodes every Wednesday through August 19.

Lucky is based on the New York Times bestselling novel and Reese’s Book Club pick of the same name by Marissa Stapley. When a multi-million-dollar heist goes sideways, con artist Lucky (Anya Taylor-Joy) is forced to go on the run. Pursued by both the FBI and a ruthless crime boss, Lucky must fight for her life — and a way out.
Hailing from Apple Studios, Lucky is co-showrun, written, and executive produced by Jonathan Tropper through his Tropper Ink banner and under his overall deal with Apple TV, alongside co-showrunner and executive producer Cassie Pappas.
The series is executive-produced by Reese Witherspoon and Lauren Neustadter for Hello Sunshine. Anya Taylor-Joy executive produces through her production banner, LadyKiller. Jonathan van Tulleken, who directed the pilot, is also executive producing.
In addition to Lucky, Apple Originals produced by Hello Sunshine include Emmy, SAG, and Critics Choice Award-winning series The Morning Show, starring Witherspoon and Jennifer Aniston; The Last Thing He Told Me, starring Jennifer Garner; Truth Be Told, starring Octavia Spencer; and the psychological thriller Surface, starring Gugu Mbatha-Raw.

Apple TV offers premium, compelling drama and comedy series, feature films, groundbreaking documentaries, and kids and family entertainment, and is available to watch across all of a user’s favorite screens.
To date, Apple Original films, documentaries, and series have earned 691 wins and 3,256 award nominations, including multi-Emmy Award-winning, history-making comedies The Studio and Ted Lasso, and Oscar Best Picture winner CODA.

Apple TV is available on the Apple TV app in over 100 countries and regions, on over 1 billion screens, including iPhone, iPad, Apple TV 4K, Apple Vision Pro, Mac, popular smart TVs from Samsung, LG, Sony, VIZIO, TCL and others, Roku and Amazon Fire TV devices, Chromecast with Google TV, PlayStation and Xbox gaming consoles, and at the Apple site.
For a limited time, customers who purchase and activate a new iPhone, iPad, Apple TV 4K, or Mac can enjoy three months of Apple TV for free.*



