Watch a 10-Minute Clip from Sacha Baron Cohen’s Who is America?

The series premieres Sunday and is currently available on demand

Showtime has brought online a 10-minute clip from comedian Sacha Baron Cohen‘s new satirical half-hour series, Who is America? In the clip, we get a first look at Cohen’s new character, Col. Erran Morad!

In the works over the past year, the seven-episode series explores the diverse individuals, from the infamous to the unknown across the political and cultural spectrum, who populate our unique nation. The series premieres Sunday, July 15 at 10 p.m. ET/PT, and is currently available on demand, only on Showtime.

“Sacha is a comedic genius who shocks you with his audacity, bravery and inventiveness,” David Nevins, President and CEO of Showtime Networks Inc., said previously. “He is the premier provocateur of our time, but not for the sake of ‘gotcha’ moments. Behind the elaborate setup is a genuine quest for the truth about people, places and politics. Nobody knows how to cause a stir like Sacha Baron Cohen, and it’s going to be fascinating to watch what happens when Who is America? is released on the world.”

Who is America? is created and executive produced by Sacha Baron Cohen (Bruno, Borat, Da Ali G Show) and is also executive produced by Anthony Hines, Todd Schulman, Andrew Newman, Dan Mazer and Adam Lowitt.

You can watch the previously-released teaser for the show by clicking here.

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