Lionsgate announced today that John Wick: Chapter 3 – Parabellum has surged to sales of over 3 million packaged media, electronic sell-through (EST) and video-on-demand (VOD) units in its home entertainment launch (order here). The title also passed John Wick Part 2 in its first three days of EST release on its way to becoming Lionsgate’s highest-grossing EST title of all time.
The studio noted that other digital sales are equally robust and John Wick: Chapter 3 is now positioned to become Lionsgate’s highest-grossing home entertainment title since The Hunger Games: Mockingjay – Part 1 in 2014. John Wick: Chapter 3 streeted on DVD and Blu-ray last week and launched on EST in late August.
John Wick: Chapter 3 grossed $171 million theatrically at the domestic box office and $321 million worldwide, nearly doubling the box office performance of John Wick 2. The studio reported that John Wick 3 is over-indexing on home entertainment platforms at a level comparable to action titles that have grossed over $250 million at the domestic box office, underscoring its appeal to home entertainment consumers.
“The popularity of the John Wick franchise continues to surge with strong growth across packaged media, electronic sell-through and video-on-demand platforms,” said Lionsgate President of Worldwide Home Entertainment Ron Schwartz. “The success of John Wick: Chapter 3 is a testament to the film’s incredible cast, led by Keanu Reeves, and amazing creative team, the efforts of our sales and marketing executives, and the vibrancy of the home entertainment business across all of its platforms.”
John Wick 3 stars Keanu Reeves, Oscar winner Halle Berry, Oscar nominee Laurence Fishburne, Marc Dacascos, Asia Kate Dillon, Lance Reddick, with Oscar winner Anjelica Huston, and Golden Globe winner Ian McShane.
Super assassin John Wick (Keanu Reeves) has a $14 million price tag on his head after killing a member of the High Table, the shadowy international assassins’ guild. Now excommunicado, and with an army of the world’s most ruthless hit men and women on his trail, John must find a way to survive in this third chapter of the adrenaline-fueled action series.
John Wick: Chapter 4 will be released in theaters nationwide on May 21, 2021.