Netflix has released the American Factory trailer, which previews the documentary launching on the streaming service on August 21, 2019. American Factory is a Netflix Original Documentary presented by Higher Ground Productions and Participant Media.
Netflix acquired American Factory from Participant Media out of the 2019 Sundance Film Festival, where it won the Directing Award: U.S. Documentary. The documentary is set in post-industrial Ohio, where a Chinese billionaire opens a new factory in the husk of an abandoned General Motors plant, hiring two thousand blue-collar Americans. Early days of hope and optimism give way to setbacks as high-tech China clashes with working-class America.
This is the first title from the Higher Ground Productions’ slate to premiere on the streaming service. President and Mrs. Obama formed Higher Ground to produce powerful stories to entertain, inform and inspire, and to lift up new, diverse voices in the entertainment industry.
Academy Award nominees Steven Bognar and Julia Reichert directed the film. The producers are Steven Bognar, Julia Reichert, Jeff Reichert and Julie Parker Benello. The co-producers are Mijie Li and Yiqian Zhang. The film was executive produced by Jeff Skoll and Diane Weyermann.
“We are honored and thrilled that Netflix and Higher Ground are teaming up to bring American Factory to the world. Their energy and enthusiasm is infectious. We’re excited about the national and global conversations we believe this film can spark,” said director Julia Reichert and director/producer Steven Bognar.
“We are drawn to stories that celebrate the human spirit through struggles and triumphs. Julia and Steve have made a remarkable film honoring the importance of dignity and security on the job as the global economy shifts and workers increasingly are caught in the middle,” added Higher Ground Productions’ Tonia Davis and Priya Swaminathan.