Child’s Play Viral Spot Features the Kaslan Corp CEO

Orion Pictures is setting the stage for the first official Child’s Play reveal on Friday, February 8 with a new viral commercial featuring the CEO of Kaslan Corp, the company behind the Buddi toy doll. The fictional company sent out the following press release:

Kaslan Corp, the world’s leading developer of interactive tech products for home and lifestyle, is excited to reveal a revolutionary new product – the Artificial Intelligence human companion, Buddi®. A child’s playmate and new best friend, Buddi® will change the lives of everyone in the family in unimaginable ways. Able to connect to and control Kaslan’s wide range of tech products and all smart home devices, Buddi® is the world’s most advanced AI human companion to date and will be available nationwide on June 21, 2019.

Consumers have been living with AI assistants in their homes for nearly eight years with the introduction of Apple’s Siri, Amazon’s Alexa and other devices. You can ask AI assistants to play a song, provide directions, forecast the weather, turn off your house lights and much more. But to date, a true relationship building opportunity with AI has been outside the bounds of imagination.

Until now.

“The leap we’re making beyond any current AI technology presents a similar gulf between the calculator and the most advanced smartphone assistants. Buddi® is where we’ve all been headed in the field of AI, and I’m proud to say that Kaslan Corporation is bringing that future into the homes of families across the world,” said Henry Kaslan, founder/CEO of Kaslan Corporation.

Buddi® features an exciting range of killer tech and programming, including:

● Highly intricate cloud-backed voice recognition engine capable of identifying speech and comprehension of inflection, tonality and subtle variations in the human voice
● Ability to learn from human interaction and via 20 sensors and cameras that provide real-time information about its environment
● State-of-the-art sensor design providing high resolution image recognition and grip sensitivity
● Preloaded with the ability to comprehend and converse in both English and Spanish, with the option for language expansion via the Kaslan Language Acquisition App
● Connectivity to the latest Kaslan products including the Kaslan HUB home controller, Kaslan VAC robotic vacuum, Kaslan Speakers, Kaslan Drone, the self-driving Kaslan Kar, and other smart home devices
● And so much more!

You can visit the BestBuddi.com viral site for more information.

The Child’s Play cast includes Aubrey Plaza (Ingrid Goes WestLegionParks and Recreation) as Karen, Emmy and Tony nominee Brian Tyree Henry (AtlantaWidows, If Beale Street Could Talk) as Mike, and Gabriel Bateman (Lights OutAmerican Gothic) as Andy. Lars Klevberg (Polaroid) is directing from a script by Tyler Burton Smith (Kung FuryQuantum Break video game) that is based on the original motion picture.

Child’s Play, opening in theaters on June 21, 2019, follows a mother (Plaza) who gives her son (Bateman) a toy doll for his birthday, unaware of its more sinister nature.

David Katzenberg and Seth Grahame-Smith will produce under their KatzSmith Productions banner. The duo produced last year’s smash hit remake of It, the highest-grossing horror film of all time bringing in $700 million at the global box office. Aaron Schmidt and Chris Ferguson will executive produce.

Collaborating with Klevberg is a creative team led by Director of Photography Brendan Uegama (The CW’s Riverdale, Netflix’s Chilling Adventures of Sabrina), production designer Dan Hermansen (Star Trek: BeyondGodzilla), editor Tom Elkins (AnnabelleInferno), costume designer Jori Woodman (The BoyFinal Destination 5), and special effects supervisor Dan Keeler (Fox’s The X-Files, Amazon’s The Man in the High Castle).

Child’s Play, the 1988 film, went on to gross $44 million worldwide on a $9 million budget and spawned one of the most recognizable and successful horror characters of all time with its psychotic killer doll, Chucky.

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